Canon has introduced the EOS C50, its smallest cinema digital camera but with options designed to enchantment to social media creators and filmmakers alike. It has an RF mirrorless mount and all-new full-frame sensor that helps as much as 7K 60p inside RAW recording and 32MP picture seize, making it a do-it-all digital camera for working professionals.

Regardless of the small measurement and lightweight 1.5 pound weight, the EOS C50 is feature-rich. The total-frame CMOS sensor has a twin ISO system that operates in Canon Log 2 (C-Log 2) at ISO 800 and 6400 for higher low-light efficiency. It additionally permits as much as 12-bit Cinema RAW Gentle recording at as much as 7K 60p and RAW HQ at 7K 30p, plus high-bitrate XF-AVC S and XF -HEV C modes. The C50 can also be the corporate’s first cinema digital camera with 3:2 open gate recording that permits for lossless conversion to different codecs — lastly matching a characteristic present in Panasonic’s mirrorless cameras.

Canon stretched that functionality with one thing it calls simultaneous crop recording. When taking pictures 4K, you’ll be able to output 2K social media video on the identical time in 9:17, 9:16 or 1:1 codecs. That shall be useful for YouTube creators who additionally use Instagram or TikTok to advertise movies.

Because it’s a part of Canon’s Cinema lineup, the C50 provides professional options like two full-size XLR audio inputs (by way of an elective high deal with), a zoom rocker, waveform/peaking shows, C-Log3 assist and a devoted start-stop button. It additionally comes with Canon’s glorious Twin Pixel autofocus system and AI topic monitoring that detects the eyes, face, head and physique of individuals or animals. Different key options embrace SD-UHS II and CFexpress slots and a time code terminal. Nonetheless, the C50 lacks in-body stabilization, relying as an alternative on optical lens and digital stabilization.

The C50 could also be Canon’s finest hybrid cinema digital camera but as nicely, with 32MB pictures and burst taking pictures at as much as 40 fps. Canon additionally launched the brand new RF 85mm F/1.4 L VCM Hybrid Lens designed for portrait taking pictures for video and pictures. Lastly, for compact digital camera lovers, Canon has launched an up to date model of its 2016 Elpha 360 HS, the Elpha 360 HS A, with a microSD slot instead of the unique SD slot.

The Canon EOS C50 digital camera will ship towards the top of This autumn 2025 for $3,899 and the brand new RF85mm F/1.4 L VCM lens will arrive this month for $1,649. The PowerShot Elph 360 HS A hits shops in October 2025 for $380.