Medical doctors by Day, Rockstars by Night time: AIIMS Rishikesh Lights Up with UrbanAura by EMIAC Media at Pyrexia 2025
Rishikesh (Uttarakhand) [India], October 16: UrbanAura by EMIAC Media curated the cultural excessive level of the season at AIIMS Rishikesh, India’s most outstanding medical institute. Over 5 charged days, greater than 12,000+ college students swapped scrubs as Pyrexia 2025 turned lecture corridors into lyric corridors and the primary floor right into a purpose-built pageant enviornment.
This wasn’t only a lineup tossed at a stage; it was an end-to-end expertise the place curation, security, manufacturing, and content material moved in sync to create a pageant that felt stadium-big but campus-close.
Catch extra behind-the-scenes moments and upcoming experiences on Instagram: UrbanAura.Live.
The Headliners: Voices That Carried The Crowd
The star energy delivered precisely what college students got here for, moments price shedding your voice over. B Praak opened like a highlight on the center, pushing the sector right into a refrain earlier than the primary hook landed. Mohit Chauhan adopted with rock poetry that felt private to everybody without delay, every chorus rolling throughout the garden like an inside reminiscence.
Aditi Singh Sharma stored the tempo sizzling with out shedding management, balancing grit and glamour in the identical breath. Aaryan Banthia introduced clear, guitar-first storytelling that slotted proper into Gen-Z playlists.
And when night time deepened, DJ TRON3 and Twin Vibes DJ stitched home, pop, and desi edits into one lengthy, late-night continuum that made freshers really feel like front-row regulars and seniors like dance-floor historians.
The Artist Lineup That Lit Up Pyrexia 2025
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Day 1: Aaryan Banthia set the tone with soulful, guitar-driven storytelling.
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Day 2: Aditi Singh Sharma stored the tempo sizzling.
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Day 3: B Praak opened hearts with energy ballads.
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Day 4: Mohit Chauhan’s timeless rock poetry.
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Day 5: TRON3 and Twin Vibes spun the night time right into a dance continuum, whereas Progressive Brothers capped it off with their signature high-energy set.
Every day constructed on the final, shaping Pyrexia into an unmissable five-day musical journey.
Curation: Match, Movement, And Really feel
Nice festivals are designed, not guessed. The UrbanAura staff mapped artists to the pure rhythm of campus life, sundown sing-alongs when the day softened, midnight dance remedy when power peaked, and a closing-night catharsis that tied the story collectively. Contracts had been crisp, riders had been clear, and hospitality felt human.
Journey and keep had been choreographed from airport to inexperienced room, so artists stepped on stage recent, not frazzled. Briefly, UrbanAura didn’t simply e book expertise; they buffered, sequenced, and safeguarded the journey so emotion stayed on stage and friction disappeared from view.
Stagecraft: Constructed to Look Good, Constructed to Breathe
Manufacturing mirrored the institute’s DNA, clear strains, surgical symmetry, and LED structure that breathed with the music reasonably than shouting over it. Sound was tuned for heat and intelligibility so vocals felt shut, bass hugged reasonably than hammered, and nothing screeched beneath strain.
Lighting arcs adopted the narrative of every set, swapping random strobe storms for color journeys that supported the track.
College students: From Viewers to Co-Creators
Pyrexia gave the campus greater than a entrance row; it gave it a voice. Pre-fest workshops in dance, indie vocals, and DJ fundamentals put pupil expertise on the grid with actual stage time the place it matches greatest. Sustainability stayed sensible and visual by way of metal water stations and sorted waste, backed by artist shout-outs that made inexperienced behaviour cool, not preachy.
Meals and drinks had been designed for pace and luxury, simple to hold, simple on the pocket, and the merch took a med-meets-music route that appeared simply pretty much as good in an OPD hall because it did in a Sunday café.
Model Integrations that Elevate Experiences
Sponsors lived contained in the story reasonably than on prime of it. Tasteful photo-ops and small interactive corners sat alongside pure strolling paths, inviting, not interrupting. Med-themed installations, a heartbeat tunnel, anatomy-meets-art murals, and AR filters turned corridors into content material with out pulling focus from the efficiency. The present remained the hero; the model love adopted as a result of it felt earned. Chupa Chups and Triggr added their distinct contact, including flavour to the moments.
The Numbers: Scale With That means
5 days gave the pageant area to breathe, a heat construct, a transparent peak, and a satisfying shut. Ten-plus artists delivered selection with out breaking the occasion’s identification. Greater than 12,000+ college students created stadium power whereas the setup preserved campus intimacy.
And nil main incidents proved a easy reality: design beats luck each time, particularly at a scale solely AIIMS Rishikesh can host.
Why it Labored: A Easy Playbook
Pyrexia labored as a result of each selection revered the craft. The fitting voices met the precise hours, the venue photographed fantastically, and the spine, permissions, security, and logistics, stayed invisible however ironclad.
UrbanAura by EMIAC Media didn’t simply mount a present; they constructed a template: design for delight, engineer for security, and purpose each determination at pleasure. That’s how a fest turns into folklore.
Should you’re prepared to show your campus or model story into the following unforgettable chapter, let’s discuss. Attain out at Question@urbanaura.in | +91 9352854656. All the time up for creating festivals that really feel as alive as Pyrexia 2025!
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